NRF Retails Big Show

NRF Retail's Big Show 2027 in New York City

January 10–12, 2027
Jacob K. Javits Convention Center, New York City

The World's Most Important Retail Trade Show

NRF Retail's Big Show is the flagship event of the global retail industry and has been the most important gathering for executives, innovators, and decision makers for over 100 years. With more than 40,000 attendees from over 100 countries and over 1,000 exhibitors, the show is the largest and most influential event of its kind. From January 10 to 12, 2027, the Jacob K. Javits Convention Center in New York City will once again transform into the global hub for retail innovation.

The show attracts professionals from all areas of retail: from technology providers to retailers and brands, service providers, and consultants. Focus areas include forward looking topics such as artificial intelligence, robotics, reverse logistics, supply chain management, retail media, and customer experience. NRF 2027 offers not only a comprehensive expo but also high caliber conferences, summits on AI, Supply Chain, and Media in Retail, as well as guided tours through New York's most innovative retail spaces.

For exhibitors, NRF Retail's Big Show presents a unique opportunity to showcase products and solutions on the industry's largest stage, build valuable business relationships, and position themselves as innovation leaders. The show provides direct access to decision makers from leading retail companies worldwide and offers a platform for strategic partnerships and business development.

New York City as Trade Show Destination and Retail Metropolis

New York City is not only one of the most exciting cities in the world but also the beating heart of global retail. As home to iconic flagship stores, innovative pop up concepts, and pioneering retail strategies, the city offers an unparalleled source of inspiration for all trade show visitors. The Jacob K. Javits Convention Center is centrally located on Manhattan's West Side and, with its modern infrastructure, excellent transportation connections, and sustainable architecture, is the ideal venue for an event of this magnitude.

A visit to NRF Retail's Big Show can be perfectly combined with exploring New York City. The city offers a wealth of cultural highlights, from world class museums to Broadway shows and a diverse culinary scene. For retail professionals, it is especially worthwhile to explore the innovative retail concepts in SoHo, Williamsburg, or along Fifth Avenue. New York City is a city that never sleeps and where business and inspiration merge in a unique way.

More information about NRF Retail's Big Show 2027

Exhibit Design for NRF Retail's Big Show 2027

Mueller International Exhibit Services supports exhibitors at NRF Retail's Big Show with custom trade show booth concepts that showcase your brand effectively. From the initial idea through design and 3D visualization to on site implementation at the Javits Center, we guide you through the entire process. Our expertise includes developing creative booth concepts, manufacturing high quality components in our own workshop, as well as complete logistics, installation and dismantling, and support during the show.

As an established exhibit builder in the US, we understand the specific requirements of the American market, the regulations of the Javits Center, and the logistical challenges in New York City. We focus on sustainable solutions through reusable materials and resource efficient production. Our goal is to provide you with a stress free trade show experience so you can focus entirely on your business objectives. Talk to us about your project for NRF 2027.

Be inspired by our already realized exhibition stands