ZETA GmbH

ZETA Group is a global end-to-end solutions provider for the biotech and pharmaceutical industries, specializing in the design, construction, automation, digitalization, and qualification of customized biopharmaceutical facilities for aseptic process solutions.
Headquartered in Austria, ZETA operates on a global scale with more than 30 offices around the world. Now looking to expand its presence in the U.S., ZETA has, for the first time in 2025, hired a professional exhibit builder to design its trade show booth.

Our booth concept was all about increasing brand visibility for ZETA. The company’s signature branding was hard to miss – prominently displayed on a large overhead banner, the booth walls, branded pillars, and even the front counter. As visitors approached, their eyes were immediately drawn to the angled, backlit pillars that showcased ZETA’s full range of services.

But the real showstopper? A transparent display that sparked curiosity and invited engagement. Visitors were clearly intrigued by this unique presentation of ZETA’s process technology – and many spent time getting to know the company’s innovative solutions in detail. Now that’s how you make a lasting impression!