Oetiker Deutschland GmbH
Battery Show Novi, 2022, Michigan, 36 sqm
Müller has had numerous joint trade fair projects with the liaison specialist Oetiker from Horgen, Switzerland. We were particularly pleased about the recent one: the booth at the Battery Show in Novi, Michigan, which was our first joint project in the USA.
Oetiker has a space-saving connector solution for temperature control of batteries that it wanted to demonstrate to local US manufacturers. This solution fits inside a luggage-like container. The Mueller-designed container was slightly larger, but it was precisely adapted to the product’s demanding travel requirements. Müller designed a lightweight and easy-to-set up headstand in order to save Oetiker USA on-site costs. At the same time, Müller provided a large rear wall to highlight the Oetiker connector in an eye-catching, product-spotlighting way.
Would you like to find out what other trade fair appearances Müller has developed for Oetiker? Here is a selection:
Automechanika 2018 in Frankfurt
An extraordinary project was the road-show truck. Here Müller has converted a 40-tonne truck into a mobile exhibition stand:
Road-Show-Truck 2018
Testimonial
Just like on shows in the years past, we could rely on the professional work of Müller Messebau again this year and had one of the prettiest booths of the whole show on each of the four tradeshows we attempted this year. No matter if on a short notice or planned from far along, it always worked really well. It is soothing to have such a reliable and assisting partner on our side!
Philippe Baecke
Marketing EMEA
Oetiker Deutschland GmbH