Oetiker Deutschland GmbH
Battery Show Novi, 2022, Michigan, 36 sqm
Müller has had numerous joint trade fair projects with the liaison specialist Oetiker from Horgen, Switzerland. We were particularly pleased about the recent one: the booth at the Battery Show in Novi, Michigan, which was our first joint project in the USA.
Oetiker has a space-saving connector solution for temperature control of batteries that it wanted to demonstrate to local US manufacturers. This solution fits inside a luggage-like container. The Mueller-designed container was slightly larger, but it was precisely adapted to the product’s demanding travel requirements. Müller designed a lightweight and easy-to-set up headstand in order to save Oetiker USA on-site costs. At the same time, Müller provided a large rear wall to highlight the Oetiker connector in an eye-catching, product-spotlighting way.
Would you like to find out what other trade fair appearances Müller has developed for Oetiker? Here is a selection:
Automechanika 2018 in Frankfurt
An extraordinary project was the road-show truck. Here Müller has converted a 40-tonne truck into a mobile exhibition stand:
Road-Show-Truck 2018
Testimonial
As with trade fairs in previous years, we were able to rely on the professional work of Müller International Services and Müller Messebau again this year, and we had one of the most beautiful stands of the entire fair at each of our four 2022 trade fair participations in Europe and the USA. Whether planned in the short or long term, booth design and implementation has always worked out well. It is very reassuring to have such a reliable and thoughtful partner at your side during the comprehensive preparation for the trade fair!
Philippe Baecke
Marketing EMEA
Oetiker Deutschland GmbH